Advertise
Your most complete advertising resource reaching the entire drilling industry,188金宝慱真人亚洲体育delivers a valuable global audience of drilling professionals to complement your marketing efforts. With respected editorial coverage of the people, equipment and techniques in water well, geotechnical, environmental, geothermal, foundations, mining, energy and other drilling markets, as well as manufacturers and distributors.
营销解决方案
ACCOUNT-BASED MARKETING
基于帐户的营销（ABM）允许您的公司通过公司或组织以更精确的消息为目标。ABM允许我们的产品打开大门，并加深与您想要接触的特定公司的员工的交往。
高级目标
将您的信息发送给定制受众使用高级定位。高级定位是一种战略方法，它可以根据他们的行为，参与和兴趣将个性化的外展努力推向我们的受众。通过吸引特定用户来增强数字广告系列，从而使针对目标市场的更精确的创意和量身定制的消息传递。
IDENTIFIABLE CONTENT INCLUDES:
- 文章阅读
- Browser Used
- Webinars Viewed
- Emails Clicked
- 感兴趣的话题
- 网站主题
- 白皮书下载
- 事件Attended
- And many others!
188体育平台体育
当您有预算时，分类广告提供了一种简单的方法来推广您的产品和品牌。188体育平台体育分类产品可以帮助销售设备，产品和服务，宣布商机，雇用专家员工等。
类别包括：
- Drill Rigs
- 钻机零件
- Drilling Industry Jobs
- Equipment
- Pump Hoists
- Services
- 支持车辆
CLEAR SEAS REPORTS
我们的市场研究将使您能够停止猜测，自信地做出数据驱动的决策，并节省时间和金钱。让我们开始吧。
内容CREATION
白皮书，文章和案例研究是产生信誉并与公司及其决策者建立联系的好工具。
188金宝慱真人亚洲体育代笔写不受界定的文章，白皮书，案例研究等等，以帮助您推动您的内容营销策略。我们将与您合作创建教育和娱乐内容，以解决客户问题，将您定位为思想领导者并产生潜在客户。您提供社论方向，我们将做其余的！
内容OPTIONS:
- 白皮书
- ARTICLES
- 博客文章
- 社交媒体内容
- 技术论文
- CASE STUDIES
- 和更多！
是否想使用白皮书捕获潜在客户并驱动流量？
188金宝慱真人亚洲体育can deploy your White Paper via email to drilling professionals with our White Paper eBlast. Since they know and trust the content of188金宝慱真人亚洲体育, your email to them will enjoy a higher open rate and thereby a greater number of leads!
*Exclusive-Sponsorship and Multi-Sponsor Options Available.
继续教育
Are you looking for a unique lead generation product that delivers value to your audience AND engages them with your content? Continuing Education is the key to accomplishing that. Most licensed professionals are required to earn continuing education units (CEUs) to maintain their license or credential. We offer you the opportunity to provide these CEUs they need while building brand awareness and generating high-quality leads for your business.
CEU可以通过各种格式提供，包括文章，网络研讨会，现场活动，视频和互动演示文稿。无论您是现有内容还是想创建新的，引人入胜的内容，我们的教学设计师和主题专家团队都在这里为您提供帮助。作为赞助商，您可以在我们的新，交互式和易于使用的赞助商仪表板中查看所有课程统计数据和参与数据 - 24/7全天候可供您使用。
每领导成本
将您的内容推广到我们的第一派对DATA用户，并根据您的领先目标或营销预算获得预定数量的潜在客户。潜在客户报告由线索组成，这些线索填写了BNP平台上托管的自定义表格。表格填写后，BNP托管的，封闭式内容（例如白皮书或视频）将提供给用户。活动将运行90天，或直到达到目标为止。
CUSTOM eNEWS
共同品牌188金宝慱真人亚洲体育to boost deliverability, connect with readers and acquire leads! Custom eNewsletters include your own proprietary editorial or educational content including:
- 白皮书
- 实例探究
- 推荐，访谈，问答视频
- On-the-job tips
- 存档网络研讨会或播客
- 行业报告或事实和数字
需要增加to 6 links of editorial, educational, non-ad copy/non-commercial content. Publisher has the right to refuse content.
目录
Reach industry professionals and buyers who use and prefer B2B directories to eliminate unwanted search results. Various package options such as listings, ads, and enhancements are all available.
18¼博金宝手机登录56;金宝慱真人亚洲体育Driller Sourcebookis the drilling industry directory of manufacturers, distributors and suppliers that helps you find the right drilling equipment, materials and associations.
让我们开始吧。
DRIP
Drip Marketing可以在更长的时间内向客户展示您的营销，以帮助您的产品或服务保持头脑头！这种不断的营销流程为您的业务提供了更多的参与机会和曝光。
DRIVE
This program is an ideal solution for the businesses looking to increase web traffic and added exposure. Allow us to take the marketing wheel and drive your target audience to your website, microsite, or landing page. This program will run until your goal is reached, up to 90 days, with all marketing collateral included.
eBLASTS
188金宝慱真人亚洲体育eblastsare specialized emails focused on product information, video sharing, literature distribution, event announcements and more. We deploy your multi-sponsored or exclusive single-sponsored eBlasts to a targeted audience of relevant industry professionals.
钻井专业人员将立即访问您的产品信息，视频或文献。因为他们知道并相信188金宝慱真人亚洲体育, your email to them will enjoy a higher open rate and thereby a greater number of leads!
| eBLAST TYPE | 独家的 | MULTI-SPONSOR |
| 电子书Eblast|推广您的电子书。 | X | X |
| Event/Webinar Spotlight eBlast|Showcase your event or webinar. | X | - |
| Focus On eBlast|Showcase articles on one specific industry topic. | X | X |
| 必须看到Eblast|展示产品和/或服务。 | X | X |
| Must-Visit eBlast|促进您的贸易展览会。 | X | X |
| 演出后的Eblast|演出结束后，促进您的贸易展览会重点。 | X | X |
| 测验eblast|Sponsor an industry quiz. | X | - |
| Sneak Peek or In Case You Missed It eBlast|在故事中断之前或之后吸引读者。 | X | - |
| Video Spotlight eBlast|展示您的视频。 | X | X |
| 白皮书或案例研究Eblast|Promote your relevant white paper or case study. | X | X |
Content Marketing Sponsorship
Align your messaging around188金宝慱真人亚洲体育钻探者的editorial content. Each month, you have a unique and exclusive content marketing opportunity to sponsor a key feature article across platforms.
Company Content eBlast
Looking to speak directly to our audience with all of your own content and ads? We now offer第三方Eblasts将您的信息直接部署给我们合格的钻探专业人员，并提供备忘后的电子邮件统计数据。公司内容Eblasts需要30天的交货时间。
电子书
Sponsor a unique collection of topic-centric articles packaged into an interactive digital experience, co-branded with188金宝慱真人亚洲体育内容可获得最大的可读性。选择一个主题或我们的社论团队会建议一个。无论哪种方式，我们都会处理从设计，生产，托管和部署的所有发布详细信息，并为您的业务开发工作提供潜在客户。
Sponsorship Packages:
| You Receive... | Single-Sponsor | 多赞助商** |
| Full page ad | 3 | 1 |
| Logo on cover (Linked to your website) | ✔ | ✔ |
| 赞助商文章*(1000 - 1200字) | 3–5 | 1 |
| Logo on deployment eBlast | ✔ | ✔ |
| Leads from deployment eBlast^ | ✔ | ✔ |
^多赞助商：仅在广告商内容的点击中接收潜在客户。
Single-sponsor: receive leads from clicks on advertiser content加eBook link itself.
*不需要
* * 3 sponsors minimum
是否想看一本共同品牌的电子书？查看我们的一些行业示例：
EMAGAZINE
188金宝慱真人亚洲体育坚信审核的流通 - 这就是为什么我们投资BPA品牌报告 - 因此您可以充满信心地购买所有广告。将您的广告放入您知道的出版物中，将为您提供验证的钻探承包商和其他专业人员，为水，地热，石油和天然气，建筑和采矿业提供服务。
当我们的敬业读者访问我们的互动和现代杂志时，将您的品牌放在首位和中心。读者可以轻松浏览问题，以查看和与任何设备上的文章和广告进行交互。最后，我们的直观数字平台跟踪广告印象和点击量，以便深入了解您的广告的性能。
Make an impact with these ads and packages that allow you to take full advantage of our eMagazine capabilities.
emagazine展示广告
emagazine赞助
全面赞助
(Limit one sponsor per issue.)
包裹包括：
- Full page style ad that appears over the cover. If minimized, a “Sponsored By:” callout remains on the cover that can be expanded.
- Mention with logo in eMagazine Reminder eBlast
持续的赞助
(Limit one sponsor per issue.)
当读者滚动浏览该问题时，请确保在桌面（728 x 90）和移动设备（320 x 50）版本的屏幕底部运行的持久文章横幅。
间质赞助
(Limit three sponsors per month.)
Ad floats over content within the issue for maximum visibility on desktop, tablet, and mobile. 660 x 660 ad will auto shrink to fit mobile screens.
高冲击显示广告
（每月限制三个。）
用动画升级整页广告，并在问题中的其他广告中脱颖而出。我们进行创意设计工作，将您的常规广告变成高影响力动画广告。
视频页面赞助
(Limit one sponsor per issue.)
视频将在台式机和移动设备上的emagazine中作为独立式运行。
Enewsletters
作为专业人士的值得信赖的资源，Enewsletters是推广产品和服务的理想场所，以帮助您推动您的网站流量并建立品牌知名度。Enewslettersensure that your ad will be viewed by people who have already expressed an interest in your industry, and who are expecting to receive timely and relevant content.
提供引人注目的广告和独家赞助。
188金宝慱真人亚洲体育Enews
一个每月两次的Enewsletter为钻探承包商和水井专业人士提供最新新闻和信息。我们涵盖水井，岩土，环境，地热，地基，采矿，能源和其他钻探市场
| 广告类型 | 尺寸 | ＃ 可用的 |
| 1。LEADERBOARD | 728 x 90 | 2 |
| 2.中矩形 | 300 x 250 | 1 |
特色产品
推广您的产品thedriller.com
我们的特色产品放置使您可以按照我们的编辑内容来运行产品促销。您的产品写入位于我们网站上的特色产品部分。
Infocenters
188金宝慱真人亚洲体育offers a full-feature, topic-centric microsite called an InfoCenter. As the exclusive InfoCenter sponsor you work with the editors to select a topic of interest to the188金宝慱真人亚洲体育钻探者的钻探专业人员的观众。您针对该主题的内容与提供的内容配对188金宝慱真人亚洲体育的编辑团队确保您的公司名称成为您选择的主题的代名词。
HERE'S WHAT YOU GET:
品牌
As the exclusive sponsor, your logo and banner ads appear on every page of the InfoCenter creating an unparalleled branding opportunity.
内容
You supply unlimited content including News, Feature Articles, Product Write-ups, Videos and Podcasts to support the topic of the InfoCenter.
LEADS & TRAFFIC
获取有关我们完整的多渠道营销包的结果，其中包括电子邮件联系信息，这也将帮助您吸引流量！
- Banner ads run on all InfoCenter pages
- Call out on the188金宝慱真人亚洲体育网站和Enewsletter
- 晋升188金宝慱真人亚洲体育emagazine
- 3个自定义eblasts
- 所有促销活动上的徽标
支持
Your InfoCenter is fully supported by an Online Support Coordinator who will load all content, update and maintenance the site as needed— all you do is send us the content!
没有内容吗？添加来自BNP Gaings的内容开发包，这是我们的营销服务机构。
交互式产品聚光灯
An Interactive Product Spotlight (IPS) is a dynamic digital experience that provides an effective and engaging platform to highlight your product, service, rebranding, or event (commercial). You can include a variety of product/service marketing assets, descriptions, features and benefits, case studies, downloads and CTAs.
BENEFITS:
- 由我们的设计专业人员通过协作过程创建
- Designed for viewing across all devices: desktop, mobile and tablet
- Equipped for embedding on your company and social media websites, and for use as a sales tool
- 通过电子邮件促进到188金宝慱真人亚洲体育钻探者的活跃和敬业的行业专业人员
- 包括部署线索和分析
- 主持了一年thedriller.com
Want to see an Interactive Product Spotlight in action? Check out some of our industry examples:
LEAD NURTURING
养育铅is the purposeful process of engaging a defined target group by providing relevant information at each stage of the buyer’s journey. Utilizing our marketing automation and first-party data users, we can move your prospects that have been cultivated through lead generation efforts to the point where they become paying customers.
铅养育看起来像什么？
现场活动
我们的母公司BNP Media生产了许多会议，贸易展览，商务会议，研讨会，网络研讨会和行业活动，以帮助专业人员成功。了解有关我们的参展商和赞助机会的更多信息，以吸引专业人员，从而为他们提供与同行建立联系，寻求解决方案提供者并了解与其行业相关的主题的机会。
MyClear Opinion Panel
Complete your research projects like a trusted industry expert.开始。
本地广告
Professionals turn to188金宝慱真人亚洲体育for industry solutions and high-quality editorial. Now you can leverage Native Advertising by publishing sticky, buzz-worthy, non-commercial content on188金宝慱真人亚洲体育Driller.com以及我们值得信赖的社论。188金宝慱真人亚洲体育will then drive traffic to dedicated content page through multi-channel marketing efforts!
- 主持thedriller.com在其自己的专用内容页面上使用徽标，公司描述，网站链接以及一组互补的在线显示广告，持续了6个月。
- 所有人都有特色thedriller.com页面30天。
- 在我们的Enewsletter的两个部署中突出显示
*Leads Available Upon Request. - 分享thedriller.comFacebook*，LinkedIn和Twitter页面，带有独特的定制标签
*可以提供延长广告系列促销寿命的选项。
内容营销捆绑包：
Do you have multiple pieces of content to share with our audience? Build your custom company channel on our website with a full content marketing package.
Save 15% with this bundle and get extended exposure with a full 12 months for all content pieces.
- 3个本地广告包（运行整整12个月）
- 2种特色产品（运行12个月）
- 1个eblast（包括指向所有5件内容的链接）
All tagged to your company channel on our website.
ONLINE RETARGETING
通过在线重新定位增强您的在线广告计划。重新定位跟踪行业专业人士参观thedriller.comand then displays your ads to these professionals again as they travel to other websites. As a result of this increased visibility, your brand will enjoy greater post-impression recall and convert188金宝慱真人亚洲体育’s browsing customers into visitors to your website!
Purchase online display ads onthedriller.comwith a minimum of 10,000 impressions. Contact your sales rep for position availability and CPM pricing. Purchase a minimum of 300,000 Retargeting Impressions for 30 days.
播客
Record an interview, provide educational information, promote new products, and more! Podcasts offer you the opportunity to speak directly to188金宝慱真人亚洲体育的读者并提供教育和促销信息，以建立您的品牌的领导能力并提高人们的意识。与我们一起创建播客，或提供您自己的播客，并且188金宝慱真人亚洲体育will promote your podcast to our readers.
它的工作原理：
- 选择您的播客选项，让我们完成所有工作！
- 播客通过电子邮件发送到188金宝慱真人亚洲体育的读者（可用多部署包）
- 主持了一年188金宝慱真人亚洲体育的网站
- 晋升188金宝慱真人亚洲体育Enewsletter
- Promoted through188金宝慱真人亚洲体育的社交媒体页面
播客OPTIONS:
- 选项1：提供自己的播客
- 选项2：与我们的编辑，通过电话或面对面记录您的播客
赞助数字聚光灯
Sponsor a dynamic digital experience created by our design professionals and editorial staff based on editorial content, industry topics, research studies, and more (non-commercial).Content and design provided by our brand.
视频
Let188金宝慱真人亚洲体育produce high quality, professional videos while creating a customized marketing strategy to get your video message in front of thousands of qualified buyers. Incorporating video content into your marketing strategy will create a better end-to-end audience experience. From production to editing to promotion, we’ll help you tell your story and drive results.
视频主题要探索：
- How-To/Product Demo
- 案例分析
- Infographic Explainer
- Booth Tour
- 公司故事
- Event Coverage
- Broadcast Live
- 自定义预卷广告
BNP Video can shoot your video at your location of choice - office, facility, event, installation site, or even your booth at a tradeshow - we can accommodate all your needs. Need a studio to shoot your video? We have studios located in New York City and Detroit.
OUR CAPABILITIES INCLUDE:
射击
Whether a simple one-camera shoot or multi-camera production, BNP Video can handle it. We have video cameras designed for long recordings and DSLR cameras for a more cinematic feel.
声音
Audio equipment for different styles of recording including wireless lavalier, handheld, and boom microphones are available for use.
预生产
BNP视频可以提供脚本修订，故事板和剧本，以确保您的消息准确地传递。
TELEPROMPTER
不用担心记住您的脚本。有了提前通知，我们可以为拍摄带来一个远程编译器。还可以根据要求提供配音专业人士的服务。
LIGHTING
BNP Video uses professional LED lighting for on-location and in-studio productions. LED lights provide a full range of color temperatures with the advantages of low energy consumption and mobility when used with a battery.
后期制作和编辑
BNP Video can transform your existing content like raw footage, photos, and text into a video. We will use a variety of graphics, animations, music, voiceover, and professional editing techniques.
寻找其他促销活动？询问我们的视频附加选项！
We can share your story through the right channels to the right audience through BNP Media’s targeted B2B brands. Video promotion package includes:
- 视频发布到品牌网站
- Enewsletter广告
- 社交媒体（Facebook，LinkedIn，Twitter）
- A Copy of the Video to Use as You Wish
网络研讨会和在线活动
计划你的188金宝慱真人亚洲体育今天的网络研讨会，并在收集合格的注册人士的同时获得交钥匙营销计划。
提高品牌意识
作为赞助商，您的徽标将出现在每个多媒体营销作品中。
- Promotional eBlast(s)
- 广告开188金宝慱真人亚洲体育网站
- Enewsletterannouncements
- Dedicated registration page
- Plus confirmation, reminder and follow up emails
EDUCATE THE AUDIENCE
通过共享行业知识，想法和更新来展示您的思想领导力。我们多种工具将帮助您推动有意义的参与度。
- 图形，视频和网络摄像头
- 轮询,问答和调查来收集反馈
优化潜在客户生成
网络研讨会是连接的绝佳机会。花点时间与观众进行讨论有助于建立关系，同时还可以进一步移动渠道。
网站广告
Online Display Ads are an effective way to create clicks to your website.188金宝慱真人亚洲体育将其网站与静态广告或动画广告的互联网广告局（IAB）标准保持一致188金宝慱真人亚洲体育钻探者的网站。我们的响应设计意味着编辑内容和广告以可读性和引人入胜的方式为所有设备的观众提供。
WEBSITE AD SIZES
| RUN OF SITE (ROS) | 桌面 | 药片 | 移动的 |
| 1超级排行榜 | 970 x 90 | 728 x 90 | 320 x 50 |
| 1PushdownRM | 970 x 90 （扩展到970 x 415） |
728 x 90 （扩展到728 x 315） |
320 x 50 (expands to 320 x 415) |
| 1Billboard | 970 x 250 | 728 x 90 | 320 x 50 |
| 2Half Page | 300 x 600 | 300 x 600 | 300 x 250 |
| 3中矩形 | 300 x 250 | 300 x 250 | 300 x 250 |
| 4中矩形 | 300 x 250 | 300 x 250 | 300 x 250 |
| 仅主页 | 桌面 | 药片 | 移动的 |
| 5Middle Super Leaderboard | 970 x 90 | 728 x 90 | 320 x 50 |
| Adhesion BannerRM | 950 x 90 （扩展到950 x 460） |
728 x 90 （扩展到768 x 768） |
320 x 50 （扩展到320 x 480） |
RM denotes Rich Media (interactive) ads
*重新定位印象 - 异地
Requires a minimum of 300,000 impressions per month.
主题赞助
Target visitors engaged with content around a specific topic that relates to your company and product. It is a perfect synergy of hitting the right audience, on the right site, when their focus is on a specific topic. An exclusive topic sponsorship allows you to take over the topic and associated articles with 4 ad spots per page.
话题：
- Water Wells
- Accessories
- 建筑钻探
- 岩土技术
- 石油和天然气
LOOKING FOR MORE IMPACT?
结合网站位置以最大程度地影响。选择主题赞助升级，然后添加一个广告牌（970 x 250）或下降（970 x 90）；扩展到（970 x 415）代替标准排行榜。
BNP媒体的行业相关品牌
与BNP媒体联系
2401 W. Big Beaver Rd。，Suite 700
密歇根州特洛伊48084
www.bnpmedia.com
ABOUT BNP MEDIA
BNP Media是北美最大的私有B2B媒体公司，在各种各样的行业中提供了卓越的内容和活动。我们致力于通过杂志，Enewsletters，网站，活动，继续教育和市场研究将客户与客户联系起来。
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创建与潜在客户和现有客户交流的智能社交媒体策略。188金宝慱真人亚洲体育通过Facebook，LinkedIn和Twitter提供了许多机会参与观众的机会。我们有员工的社交媒体专家准备指导您完成整个过程。他们将与您的团队合作，以优化您的竞选活动，并为您带来最佳结果。挑战后，我们将为您提供证明ROI所需的分析和信息。
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